BUSML 780: Contemporary Logistics
Management,
10th Edition, Murphy and Wood, (Prentice Hall, 2010); ISBN 13
978-0-13-611077-0 BUSML 784: Transportation
A Supply Chain Perspective, 7th Edition, Coyle, Novack, Gibson, and Bardi,
(South-Western
Cengage Learning, 2010); ISBN 13 978-0-324-78919-5 BUSML 751: 1.
Strategic Market Management,
by David A. Aaker, 9th edition (2011), John Wiley and Sons, ISBN-13: 978-0-470-31724-2 2. Marketing
Mistakes & Successes, by Robert H. Hartley, 11th edition,
John Wiley and Sons, ISBN-13: 978-0-470-16981-0 파시는 분 연락주세요